B-Better brand, packaging and retail redesign proposal for Unilever

Brand identity, packaging design, retail POS, social posts, proposal

2020

B better brand exploration logo proposal

B-Better is a Unilever brand of enhanced flavoured water, packaged to be sustainable, wanting to help people to feel physically and mentally better in life. B-Better were in the process of developing a soluble water additive, packaged in a stick-shaped sachet, making it easy to make functional water quickly.

As part of their product development process, they briefed Indicia Worldwide to create a range of brand and packaging proposals that brought to life the benefits of this well-being water. We collaboratively worked with the client, developing our concepts over a two week period, we devised multiple solutions, the below being my personal preference.

B better brand exploration posters side by side design
B better brand exploration poster in subway design
B better brand exploration packaging design
B better brand exploration posters insitu design
B better packaging proposal design
B better brand exploration sticks design
B better retail proposition pos design
B better brand exploration social post design

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